Saturday, July 9, 2011

SMMM -- Boston Fourth of July Fireworks

A great show, but the executive producer, a businessman and philanthropist, shot some video of city landmarks in advance and then mixed the video, making it appear as if it was part of the live broadcast. Says the producer: it was entertainment, not news. The make-believe "live" shots were spotted by the some sharp-eyes folks at The Boston Globe who realised the shots were physically impossible. That's a slippery slope, when all they had to do is disclose the fakery and be honest with viewers about what they were seeing. (This Saturday Morning Media Memo is required because of an outpouring of media events this week. Watch for a full MMMM on Monday! The MMMM is a regular feature of this blog.]

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